Google’s AI Mode is citing Google more than any other site: Study

Google’s AI Mode is citing Google more than any other site: Study Search Engine Land

Early report Major update Updated Mar 6, 2026, 8:16 PM UTC

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What changed

Early report surfaced from Auto search: google 5h ago.

First seen Mar 6, 2026, 8:16 PM UTC Latest source Mar 6, 2026, 8:16 PM UTC

Update 1 5h ago

Auto search: google •published Mar 6, 2026, 8:16 PM UTC •fetched Mar 6, 2026, 8:21 PM UTC